The true aim of the SLR Club is realised in its name. Divide it in two single parts and you will find the meaning, it is a club for SLR owners. Membership of the SLR Club is strictly limited to SLR owners, which means you will only be able to meet international people with the same car parked in their garage.
The club offers a host of special benefits such as the privileged access to highly specialist knowledge, face-to-face contact with the experts, as well as customised training and driving experiences with professional support. Essentially, it gives owners the option to fully experience their car in the way Mercedes and McLaren intended.
The club launched in 2002 at the Event No. 01, which was held in Monte Carlo during the Monaco Grand Prix. At this point in time, the SLR had only been seen in the form of the Vision SLR. The next time Formula 1 came to Monaco, exactly one year later, SLR customers were given a first sneak preview of the finished production version of the SLR, which was unveiled by then Team McLaren Mercedes driver David Coulthard.
Since then, the club has further increased its activities at the Mille Miglia, on the Nürburgring Nordschleife and at the Circuit Paul Ricard High Tech Test Track in Le Castellet in the South of France. During this time, a special sense of companionship grew amongst the participants, and it was not long before people started to refer to it as the SLR Community.
Within just a short period of time, it has extended its activities with special events, a website, a personal magazine, access to special events, specific personal accessories and benefits from partners like Michelin, Paul Ricard Circuit and Mobile 1.
The highlights of the SLR Club include the SLR Touring events, which provide the opportunity each year to accompany the entrants in the Mille Miglia. Today, this legendary road race – which sparked the rise to fame of the 300 SLR racing car following the one-two victory of Sir Stirling Moss (start number 722) and Juan Manuel Fangio (start number 658) in 1955 – is staged as a reliability and consistency run for historic cars. With one exception: the SLR Club has special permission to accompany the field of classic cars, making it the only modern sports car team to enjoy this unique privilege.