Last week Tesla Motors presented its new crossover SUV named the Model X. Its unveiling was a huge success as the Californian carmaker took in $ 40 million or 500 units worth of reservations, making the Model X the “fastest selling Tesla ever”. In the slipstream of Model X, reservations for the new Model S were up 30 percent.
The evening of its unveiling, Model X was the third most searched term on Google and traffic to the company’s website increased by 2800 percent. This is very impressive, especially considering this was done without any advertising. According to Tesla, two-thirds of all visitors were new to the website.
The Tesla Model X will be offered with a choice of two battery packs, rated at 60 and 85 kilowatt-hours. Depending on battery-pack specification, the Model X can travel 160-300 miles on a full charge. The car will come with three drivetrain configurations: rear-wheel-drive, dual motor all-wheel-drive and the Performance dual motor all-wheel drive. The last one will be able to accelerate from zero to 60mph in an impressive 4.4 seconds.
Tesla described the Model X as the as a blending of SUV and minivan. The crossover SUV offers space for seven adults and a fair amount of luggage. An interesting feature of the Model X are the unique “Falcon Wing” doors that open up and out of the way, allowing one to stand up in the second row and step directly to the third row.
The price tag of the Model X will be similar to the Model S sedan, which will cost $ 57,500 in the United States. Production of the powerful, environmental friendly family car will begin late 2013, deliveries will start early 2014. Tesla expects to sell between 10,000 and 15,000 units of the Model X annually.