This year 60 years ago Ferrari sold its first Ferrari in the United States! To celebrate this milestone Ferrari developed a special collectors car limited to just ten pieces. The 60th anniversary edition will be unveiled during special celebrations in Los Angeles in October.
Ferrari has more reasons to celebrate in the United States: it maintains the largest market worldwide for Ferrari and on top it reported 13% growth last year and is on par to record an even bigger US sales growth this year.
Ex-Ferrari CEO Luca Cordero di Montezemolo who left the company recently after a clash with the CEO of mother company Fiat stated: “It gives all of us here at Ferrari a sense of great satisfaction to continue to achieve record financial results, particularly given that production was limited. I am sure that in a few months’ time, we will be marking the end of a truly extraordinary and unprecedented year. Sales will also increase by several percentage points to avoid excessively long waiting lists,”. Adding: “To celebrate Ferrari’s 60th year in the USA, we have developed a special car of which just 10 examples will be built, in addition to planning a major event in Los Angeles to bring together all our American clients and collectors, and a charity initiative.”