IAA 2011 Bugatti Veyron L'Or Blanc

Bugatti was present at the 2011 Frankfurt Motor Show with an unique piece of automotive art, the one-off Veyron L’Or Blanc.

The Veyron L’Or Blanc is the result of a partnership between Bugatti and Königliche Porzellan-Manufaktur Berlin, a famous and historic German company producing ceramics and art porcelain.

L’Or Blanc is French for ‘white gold’ and this unique version of a Bugatti Veyron Grand Sport is characterized by the use of porcelain for both the exterior and the interior. The designers took inspiration form the curved road of the Stelvio Pass in the Alps, and used a particular technique with a special Japanese tape to hand-paint the body with blue enamel. The work of the skilled craftsmen took three weeks, which resulted in this combination of art and technology.

The price tag for the world’s fastest porcelain is € 1.65 million (approx. $ 2.4 million).

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